A new service sent by EA suggests that the publisher is considering a monthly subscription service for Apex Legends.
The new survey, which was sent to several Apex Legends players and then to Insider Gaming, asks participants whether they’d be interested in a “monthly subscription” that would reward subscribers with a monthly in-game currency amount, monthly rewards, and Battle Pass tiers. The subscription service could be similar to Fortnite Crew, which, at £9.99 a month, gives members exclusive skins, V-bucks, and Battle Pass tiers.
At the time of writing, EA has yet to officially announce any form of Apex Legends monthly subscription service; however, the survey does suggest that they are at least considering it. Past surveys from EA have not so subtly revealed that the questions evolve around future content and ideas that generally are released at one point or another.
To some, the news that EA is exploring more monetization options for Apex Legends is probably unsurprising, as it was announced earlier this year that the company had failed to hit its monetization goals. Last month, EA CEO Andrew Wilson said during their investors call that the company’s goal with Apex Legends is to “innovate in the core experience.”
One such “innovation” was bringing back Apex Legends’ original map and experience from the game’s launch, relying on nostalgia to attract players.
Nonetheless, whether EA can maintain its player base with Apex Legends remains to be seen. For those still sticking around, the strategy could be to milk more money from them before the player numbers dwindle further.
What do you think of an Apex Legends subscription service? Would you buy it? Let us know on the Insider Gaming forum.
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Tom Henderson is Insider Gaming's Co-Founder and Editor-In-Chief. When he's not running one of the industry's leading independent video game websites, he's probably playing an FPS like Call of Duty,…
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