The list of large studios appearing at E3 2023 in Los Angeles just got smaller as Ubisoft has announced it is pulling out of the event. The news comes just weeks after it committed to attending the first in-person E3 since 2019.
In a statement to VGC, Ubisoft says the company has made a decision to move in a “different direction” this year. However, that doesn’t mean it won’t be in LA during the week.
“E3 has fostered unforgettable moments across the industry throughout the years,” a spokesperson said. “While we initially intended to have an official E3 presence, we’ve made the subsequent decision to move in a different direction, and will be holding a Ubisoft Forward Live event on 12th June in Los Angeles. We look forward to sharing more details with our players very soon.”
Ubisoft is yet another company choosing to not take a part in the event in LA this year. It was previously announced that Sony, Microsoft, and Nintendo all would be skipping the event. Microsoft, like Ubisoft, will still host a standalone event the weekend before E3 2023 takes place.
Insider Gaming has reached out to ReedPop, the organizer of E3, directly for comment. So far, no reply has been received. E3 2023 takes place from June 13-16 at the Los Angeles Convention Center.
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