Another year, another Netflix price increase.
First reported by Variety, the streaming giant is set to raise the prices of all its plans for the second time in roughly a year. As of now, these prices are for customers in the United States, though international price increases could follow suit.
For the new prices, all three tiers will see a jump of $1-$2 per month.
The Standard with Ads plan is rising from $7.99 to $8.99; the Standard plan that includes no ads on up to two devices at once is going from $17.99 to $19.99; and the highest plan, Premium, which offers no ads, ultra HD, and HDR on up to four devices at once, is going from $24.99 to $26.99 per month.
The price increase will impact both current and new subscribers and will go into effect starting today, March 26.
In a statement to Variety, Netflix said that its goal remains the same regarding using the increase to produce more value to customers.
“Our approach remains the same: We continue offering a range of prices and plans to meet a variety of needs, and as we deliver more value to our members we are updating our prices to enable us to reinvest in quality entertainment and improve their experience by updating our prices,” they said.
In its latest earnings report in January, Netflix reported revenue of $12.05 billion, an increase of 17.6% year overyear. Its operating income for the last quarter was $3 billion, a 30% increase year over year.
What do you think of the price increase from Netflix? Are you at the point where you may consider canceling? Leave your thoughts in the comments below, and in this official Insider Gaming Discord.
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Mike has been covering the gaming industry since 2012, and has reported on some of the largest events in the industry while also working as an investigative reporter. Outside of…
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Strange this is here but ok. Yeah they’re greedy and have trash honestly I feel only boomers really like Netflix and use it. I think they buy Sony Pictures from Sony. In other news Oasis an investor who made Nintendo get into mobile games now owns 10% of Kadokawa almost as much as Sony. From Software mobile games? Mobile fits better with Kadokawa and Japan funny enough. Weird Oasis is in Hong Kong and the other investors Tencent is in mainland China owning large shares in a Japanese comoany tied to the givernment.