Sony is hiring for a new position that will help expand PlayStation’s reach “beyond PlayStation hardware”. According to a job posting, Sony is working to bring PlayStation games to platforms such as Steam, Epic Games Store, Nintendo, mobile, and, yes, even Xbox.
The new role is a senior director of multiplatform and account management, and will report directly to Sony’s vice president. Sony says the senior director will “play a critical leadership role in shaping and executing the global commercial strategy for PlayStation Studios software titles across all digital platforms beyond PlayStation hardware, including Steam, Epic Games Store, Xbox, Nintendo, and mobile.”
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The overview continues: “This role is accountable for optimizing title profitability, ensuring cross-functional alignment, and leading a high-performing team focused on multiplatform expansion, mid-range commercial planning, and platform partner management.”
As far as the responsibilities for the job, Sony says that this person will “oversee the out-of-year (mid-range) commercial strategy for PlayStation Studios titles across all non-PlayStation platforms, driving long-term revenue growth and audience reach.”
Whomever takes on this new role will also lead a team of managers and directors involved in multiplatform strategies, sales, and platform planning for Xbox and PC.
Sony’s further expansion into releasing its first-party games shouldn’t be a surprise after the company announced that it’s bringing Helldivers 2 to Xbox in August. As for whether older titles like God of War or The Last of Us eventually make their way to Microsoft’s console, that’s something that fans will have to wait and see on.
On the flipside, Xbox has continued to bring its games like Indiana Jones and the Great Circle, Gears of War, and Forza Horizon 5 to PlayStation 5. Speaking of Forza Horizon 5, recently it was said by one analytics firm that it was the best-selling game on PlayStation 5 for 2025.
What do you think of Sony’s continued efforts to bring PlayStation games to other systems, including Xbox? Let us know down below, and take the discussion further in the official Insider Gaming forums.
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Mike has been covering the gaming industry since 2012, and has reported on some of the largest events in the industry while also working as an investigative reporter. Outside of…
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Then what’s the point of PlayStation. Their games already don’t do well on their own platform. There is no point in Xbox this is just worse for Sony why waste all that money on hardware? Nintendo would be the only console to buy and PC for high end.
It’s funny how when Xbox brings its games to PlayStation, many people say it “gave up” or “lost the console war.” But now that Sony is considering bringing its games to Xbox, will people say the same?
Probably not. They’ll call Sony “visionary” or “strategic.”
In the end, both companies are doing the same thing: bringing their games to more platforms to reach more players. The difference is in perception, not strategy.
Hopefully, Sony will actually take that step and end this war once and for all. It would be nice to return to an era where video games are for everyone, without divisive exclusivity.
What know what I really want out of all this? I just want to be able to own my games. I know thats a fever dream but until whatever platform gets rid of any form of always online connectivity the idea of people putting their complete faith in them is nothing more than a pipe dream