It seems the Nintendo Switch 2 price increase will be carefully considered with the surge in memory costs.
With the recent increase in memory costs, the industry has been concerned about a rise in hardware prices. We have already seen AMD increase the prices of its graphics cards, NVIDIA discontinue some of its GPUs, and the questions about console prices are looming. However, it seems we have somewhat of an answer for the Switch 2.
Switch 2 Price Increase Will be Carefully Considered, Says Nintendo President
According to a Reuters report, Nintendo President Shuntaro Furukawa recently addressed the effects of rising memory costs on the company and the pricing of the Switch 2 during the latest earnings call Q7A. He stated that Nintendo does not expect this cost increase to have a “major impact” on its performance in the current fiscal year.
Coming to the Switch 2 price increase, Furukawa stated that they will “carefully consider the matter while taking a comprehensive look at the state of adoption of the platform, current sales trends, costs, profitability, market environment, and other factors,” (translated by Google)
Talking about the current profit margin situation, Furukawa stated that the company doesn’t see it as a “major issue.” Their priority is to “popularize the hardware” and then try to improve profit margins by maximising software sales.
In other news, Nintendo’s earnings call yesterday revealed that Switch 2 remains the company’s fastest-selling platform, and that nearly half of Switch game sales were physical. Additionally, an official announcement for the Nintendo Partner Direct tomorrow has finally arrived. What are your thoughts on Switch 2’s price being carefully considered with the rise in memory costs? Leave your thoughts down in the comments, and join the official Insider Gaming Discord server.
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