Amazon Prime Big Deal Days is back for October 2026, bringing two days of discounts across everything from electronics and gaming to toys, clothing, beauty products and plenty more.
If you’re looking to pick up some gaming-related goodies, you’re in luck. There are plenty of deals worth keeping an eye on, whether you’re after new hardware, accessories, games or something to upgrade your setup.
With thousands of products expected to go on sale, it can be difficult to know exactly when the event starts, how long it lasts and what you should be looking out for. So, here’s everything you need to know about Amazon Prime Big Deal Days in October 2026, including the start and end dates, timings and what to expect from the event.
Amazon Prime Big Deal Days October 2026 Start & End Dates
Amazon Prime Big Deal Days takes place across October 6 and 7, giving shoppers two full days to hunt for some major discounts.
However, the timings might be slightly confusing, especially for those in North America; the event follows Pacific Time, beginning at 12 AM PT on October 6 and ending at 11:59 PM PT on October 7. That’s 3 AM ET on October 6 through 2:59 AM ET on October 8 for those on the East Coast.
For shoppers outside of North America, Prime Big Deal Days begins at 12:01 AM local time on October 6 and runs until 11:59 PM on October 7—something much easier to contend with.
What To Expect From Amazon Prime Big Deals Days
Prime Big Deal Days is Amazon’s annual October sales event, offering exclusive discounts to Amazon Prime members across a huge range of products.
You’ll need an active Amazon Prime membership to take advantage of the majority of the deals, although the subscription comes with plenty of other benefits, including Prime Video, Amazon Music and Prime delivery.
As for the deals themselves, expect discounts across a wide range of categories, with plenty of gaming and technology products likely to be included. However, don’t assume every deal will be available for the entire event. New offers will appear throughout October 6 and 7, while Lightning Deals will only remain available while stocks last.
That makes it worth checking Amazon regularly throughout the event, particularly if there’s a specific product you’ve been waiting to see discounted. Some of the more appealing offers could disappear before you know it.
Will you be scouring Amazon Prime for deals? Let us know your thoughts on the Insider Gaming Discord server.
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Charlie is one of Insider Gaming's Guides Writers who's been in the gaming industry for a little over a year. Unfortunately for him, he enjoys every video game genre out…
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