As sweepstakes and social casinos become even more popular, some are adding a bit of celebrity to the mix to entice players and highlight some of the platforms’ game offerings.
WOW Vegas Casino is one of the latest to take this route and fans of Paris Hilton can now check out some of her own recommendations and best WOW slot selections.
The site recently announced a partnership with the social media icon and reality TV star through her media company, 11:11 Media.
Hilton serves as a brand ambassador and WOW Vegas is hoping that she will help the social casino reach new users and add some glamor and cachet.
“As someone who’s always embraced excitement and innovation, I’m thrilled to team up with WOW Vegas,” Hilton said. “Together, we’re enhancing the social casino experience, blending the glamor of Vegas with the thrill of gaming. Get ready to immerse yourself in a world of fun and excitement like never before”
Joining the Team
The site offers over 700 social casino games as part of the partnership. A quick scan of the platform offers a look at Hilton’s involvement with the site.
She is featured prominently in promotions to purchase coins and hosts the site’s VIP and loyalty program.
A special section titled “Paris Hilton x WOW Vegas” also offers fans a curated area featuring videos of Hilton highlighting some of the platform’s features and gameplay.
Some of her social media posts about WOW Vegas are also highlighted in the section as well.
“Our players can enjoy the thrill of gameplay without the need for purchases or downloads, emphasizing the brand’s commitment to providing a fun and inclusive gaming community,” WOW co-founder Christian Colton said in announcing the partnership.
Paris Promotions
The social media star is already playing a major role at WOW Vegas, and is incorporated in several featured promotions.
Here’s a look at a few of those.
- Paris’ Lucky 6 –Players are invited to play any of several games with SC (Sweeps Coins) for the chance to win a share of SC 10,000 every week.
- Paris Prize Draws –Play one of Wow’s latest games, Totem Warrior by Habanero, to earn chances in an SC 500 Paris Prize Draw. This slot combines expanding wilds and multipliers with brilliant graphics and an ancient and mythological theme. Wilds can transform into totem wilds, expanding across the grid and applying multipliers.
No doubt even more is in the works as Hitlon continues to partner with the casino and her face is featured in numerous other spots on the platform and app.
WOW Vegas Casino noted: “With her dynamic presence, Hilton brings a fresh perspective and vibrant energy to WOW Vegas, elevating the social casino experience to new heights.”