Unity’s Changes To Price Hike Plans Have Been Leaked
Image via Unity
It’s been a week since Unity announced changes to its pricing structure and general price hike. These changes included charging developers for game installations after meeting a certain revenue threshold.
According to Bloomberg’s Jason Schreier, the company will be announcing changes to the controversial plan. These new changes, the report says, will limit fees to “4% of a game’s revenue for customers making over $1 million.”
In addition to the 4% fee, Installations counted toward the threshold will no longer be retroactive nor will they be tracked by a propriety tool. Instead, Unity will rely on developers to “self-report the data”.
In an all-hands meeting on Monday, Unity CEO John Riccitiello said that he didn’t believe the backlash would’ve been different had the changes announced been different at the time.
“I don’t think there’s any version of this that would have gone down a whole lot differently than what happened,” Riccitiello reportedly said. “It is a massively transformational change to our business model.”
He did, however, acknowledge the fact that the company should’ve been better with how the news was delivered.
“I think we could have done a lot of things a lot better,” he said.
As far as when these updates to the policy will be announced, the company is reportedly waiting until partners are brought up to speed on what Unity has planned.
Insider Gaming has reached out to Unity for comment on the reported changes. This all-hands meeting was originally scheduled for last week but was rescheduled after the company received what it called credible death threats causing the temporary closure of two studio locations.