Assassin’s Creed players were given an unpleasant surprise when playing various games in the series in the form of a pop-up ad that had to be manually dismissed.
Appearing in a post on Reddit, and then confirmed by multiple users in the comment section, Ubisoft was pushing pop-ups within the game to advertise the series. While it’s normal to see ads for other games in the series within the main menus of games, these occurred while actively playing the premium title.
When going to view the in-game map, user Triddel24 was shown a 20% off ad for Assassin’s Creed Mirage.
In response to The Verge on the problem, the company blames a “technical error” on the pop-ups.
“We have been made aware that some players encountered pop-up ads while playing certain Assassin’s Creed titles yesterday,” Ubisoft spokesperson Fabien Darrigues told the outlet. “This was the result of a technical error that we addressed as soon as we learned of the issue.”
As expected, people in the comments of the original Reddit post aren’t buying Ubisoft’s reasoning.
“Surely it was just a ‘Technical error’,” one user replied.
Insider Gaming has reached out to Ubisoft for clarification on what the specific “technical error” was that caused the pop-ups to appear. So far, a response has not been received.
Did you receive a pop-up ad while playing Assassin’s Creed before the problem was fixed by Ubisoft? For more Insider Gaming, read about what happened to GTA 5 Actor Ned Luke while he was streaming the game.
