BLAST, one of the leading names in the esports industry for event organization, has unveiled an all-new destination process, inviting countries worldwide to host BLAST-backed events in 2027 and 2028. The ambitious roadmap will incorporate more than 40 events and should accommodate more than half a million fans.
In 2025, a single BLAST Counter-Strike Major held in Austin, Texas, generated a whopping $102 million in economic impact, with fans travelling to the arena from 37 countries.
BLAST To Host Another Global Sprint
In a press release, the team at BLAST revealed an ambitious plan to host 40 events through 2027 and 2028, encompassing several games, hundreds of competitors, and dozens of countries. The expectation is that the company will achieve 250,000 ticket sales per year, for a total of half a million across the two-year window.
Per the latest update, cities and regions worldwide are invited to ‘express interest’ in hosting these grand and increasingly valuable tournaments, covering games like:
- Counter-Strike
- Fortnite
- Rocket League
- Rainbow Six
But it doesn’t end with games, as BLAST also promoted ‘new competitive entertainment formats.’
In a statement, BLAST’s VP of Destinations and Market Development, James Wollard, wrote:
Esports continues to be one of the fastest growing entertainment sectors globally and BLAST has built a strong track record of delivering world class live events that attract millions of viewers and that increasingly sell out iconic arenas.
Our focus is on building long-term, strategic partnerships with host destinations that deliver measurable economic impacts, global exposure and lasting community and cultural value. We consistently return to and repeat partnerships with host cities, which demonstrates the value of our model and our commitment to sustainable, multi-year, deep collaborations.
Any host country interested in supporting a BLAST event must get its ‘expressions of interest’ logged by February 13.
The average esports major, at least for the largest games, draws thousands of visitors from around the world. They boost tourism, hospitality, and travel spending, aside from also spending money in the venue, buying merchandise, and supporting the teams and organizations that make the esports industry sustainable
Where do you want to see a BLAST Major hosted in 2027 or 2028? Let us know on the Insider Gaming Discord server.
For more Insider Gaming coverage, check out the news that Cloud9 seemed to drop its Rainbow roster, then didn’t
Grant has been gaming for 30+ years and in the industry for 10+. You'll probably find him playing a post-apocalyptic game or an extraction shooter somewhere.
More from Grant Taylor-Hill
![no[o]ne Parivision ESL One Birmingham](https://insider-gaming.com/wp-content/uploads/2026/03/noone-Parivision-ESL-One-Birmingham-300x169.jpg)
