Ubisoft’s stock prices have continued to fall, hitting a 12-year low on both the Paris Stock Exchange and London Stock Exchange. As of the markets closing in the region, Ubisoft stock is trading under €9 for the first time since April 2013.
As of publishing, the stock is sitting at €8.80 after falling another 7.83% on Monday. At one point it sat at €8.27 before it rose back to the closing number.
The reasons for the continued drop of Ubisoft’s stock prices should be surprising to anyone who has followed the company over the years. Since April 2024, Ubisoft’s shares have fallen 62.9% from its 52-week high of €23.70 to the €8.80 it currently sits. The company’s shares fell under €10 back in late October 2024 when it was announced that Assassin’s Creed Shadows would be delayed to 2025. However, it rebounded slightly back to over €14 per share not long after.
RELATED: EXCLUSIVE – Ubisoft is Developing a Turn-Based Tactics Game Set in The Rainbow 6 Universe
Fast forward to late March and early April, the company’s prices continued to gradually drop again. The big drop came, however, after Ubisoft announced it had reached a deal with Tencent on a new subsidiary that would include the publisher’s three biggest franchises—Far Cry, Rainbow Six Siege, and Assassin’s Creed—and give Tencent a 25% stake in the new venture. After a slight uptick, stock prices fell from €13.15 on March 27, the day of the deal, to €10.70 in just three days of trading. Since then, the prices continued to fall to what they are now.
There’s also the global uncertainty surrounding a potential recession that has the entire market falling over the last handful days.
Do you make anything of Ubisoft’s stock prices continuing to fall lately? Let us know down below, and join the discussion in the official Insider Gaming forums.
For more Insider Gaming, read about what popular fan-requested feature the Nintendo Switch 2 won’t have. And don’t forget to sign up for the Insider Gaming newsletter.
Tencent should pull out now if they can just buy Epic Games out save us from Disney. Ubisoft is garbage.