Ubisoft is actively looking to bring more investors into the fold for what is described as a “new entity”. This, according to a new report from Bloomberg.
In the report published on Friday, Bloomberg says that the company is “considering selling a minority stake in the venture and has contacted potential bidders.” These bidders include Tencent along with various funds located both in France and around the globe.
“Ubisoft has asked for preliminary bids to be made as soon as this month, the people added, asking not to be identified discussing a private matter,” Bloomberg says.
This new venture would include “some of its core” gaming franchises such as Assassin’s Creed. Tencent refused to comment on the claims while Ubisoft pointed to recent earnings reports where it stated that it was exploring all possible options for the company.
The idea of a “new entity” isn’t completely new. Back in January, it was reported that Ubisoft and Tencent had talks of a “new venture” that would allow the Guillemot family to retain control of the company while giving Tencent more control over various assets. At the time, Insider Gaming sources said that there was no firm decision or direction reached with the company continuing to look at every option.
Recently, Ubisoft has continued to come under fire both outside and within the company. A minority shareholder has even called for a protest outside the company’s Paris headquarters after its claim that the studio failed to disclose IP acquisition talks with EA and Microsoft.
What do you think of Ubisoft looking for investors to create a new company entity in order to turn things around? Let us know down below, and join the discussion in the official Insider Gaming forums.
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