Ubisoft Management To Blame For Prince of Persia: The Lost Crown Sales Issues, Baldur’s Gate 3 Exec Says

Those looking to for a reason as to why Prince of Persia: The Lost Crown sold below expectations thus leading to a sequel being rejected need to look to the top of Ubisoft.

That’s what Michael Douse, the director of publishing at Baldur’s Gate 3 developer Larian Studios, had to say about the situation.

In a social media post (h/t 80 Level), Douse pointed the fingers at Ubisoft management, saying that the decision to not release the game on Steam day one hurt any chance of the game’s success.

“The last notable game on their platform was arguably Far Cry 6 in 2021,” Douse said. “The Crew, Mirage and Avatar came in 2023 and didn’t perform, so you can assume subscriptions were at a lull when PoP released by 2024. Which means people wouldn’t be launching their store all too much.

“If it had released on Steam not only would it have been a market success, but there would likely be a sequel because the team are so strong.”

He then went on to call out the game’s critical success across the board.

“It’s such a broken strategy,” he said. “The hardest thing is to make a 85+ game — it is much, much easier to release one. It just shouldn’t be done as it was.

Prince of Persia: The Lost Crown has sold around one million copies since its launch, far below what the internal expectations were for the game. Insider Gaming learned that Ubisoft was was expecting the game to sell on par, or better, than some of biggest Metroidvania’s in the market. When that didn’t happen right away, a decision was made to move on from the project.

Now, the team that developed Prince of Persia: The Lost Crown is no more after Ubisoft disbanded them to move on to different games.

What do you think of Douse’s comments on why Prince of Persia: The Lost Crown failed to sell better for Ubisoft? Let us know down below, or in the official Insider Gaming forums.

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