The LEGO website has been updated to confirm their upcoming partnership with Pokémon.
Hours ago, a teaser video about the partnership between LEGO and Pokémon surfaced online before being abruptly removed. Now, the LEGO website’s themes section has been officially updated to feature the brand-new partnership with Pokémon. Not many details have been revealed about the collaboration other than the fact that it will arrive in 2026.
Per the press release, the LEGO Group and The Pokémon Company have signed a multi-year partnership to bring the world of Pokémon to life through LEGO bricks. Until now, Pokémon had a licensing agreement with Mattel, which allowed the latter to sell buildable characters, play sets, building blocks, and sets for the franchise through its Mega Bloks brand. However, the new partnership should end Pokémon’s deal with Mattel.
Julia Goldin, Chief Product & Marketing Officer of the LEGO Group, has stated that “this partnership will create a range of new possibilities for Trainers and builders alike.” Gaku Susai, Chief Product and Experience Officer at The Pokémon Company International, added, “The LEGO Group and Pokémon have strong shared values of imagination, creativity and fun, making this the perfect partnership to deliver unique, meaningful and engaging ways for Trainers to experience the Pokémon brand.”
In other news, Pokémon TCG Pocket is getting a new rival in Digimon. Also, Scopely acquired the Pokémon GO developer for $3.5 billion. What are your thoughts on LEGO x Pokémon? Let us know in the comments or on our community forum!
For more information from Insider Gaming, read about Palword devs being shocked about Nintendo’s lawsuit against them. Don’t forget to sign up for our weekly newsletter.
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