It has been estimated by a gaming research group that Grand Theft Auto 6, the world’s most anticipated game, could secure $1 billion in pre-orders before it hits the market later this year. This monumental figure was expanded by the agency suggesting that GTA 6 could go on to make more than $3 billion in under a year.
It has been predicted that GTA 6 will make around $3.2 billion in 12 months once it launches this year – expectations are currently sitting at an October release date.
Big Numbers
In a report published in the Financial Times, the stability of the games industry was explored. It all began with a deep dive into how much GTA 6 is expected to make when it’s finally released later this year. Per an estimation from DFC Intelligence, GTA 6 could make $1 billion in pre-orders alone.
Ultimately, it has been predicted that GTA 6 will go on to decimate the numbers secured by GTA 5 in 2013.
Speaking to the Financial Times, Strauss Zelnick, the CEO of Take-Two (Rockstar Games’ parent company) said:
I never claim victory before it occurs. That said, I think Rockstar Games will once again deliver something absolutely phenomenal. Certainly the anticipation is high.
Zelnick also contributed to the discussion about the health of the current gaming generation and consumer spending habits:
It’s way too early to believe that this [console] generation is maturing or has reached its apex.
You’re seeing more consumer demand broadly. And the industry, frankly led by us, has an amazing release schedule coming in 2025 and beyond. A hit coming from one company tends to benefit the entire industry.
GTA 6 has already broken viewership records on YouTube. From the moment the first trailer was released in December 2023, fans turned feral, scouring every frame for secrets and hints. Today, it’s still one of the most talked-about videos in the world, and that’s aided by the fact that a high-res version of the trailer recently surfaced online.
How do you think GTA 6 will perform in the pre-order stakes? Let us know on the Insider Gaming forum.
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