{"id":5742,"date":"2025-03-06T14:15:28","date_gmt":"2025-03-06T14:15:28","guid":{"rendered":"https:\/\/insider-gaming.com\/br\/?p=5742"},"modified":"2025-03-06T14:15:31","modified_gmt":"2025-03-06T14:15:31","slug":"bandain-namco-licenciar-ips","status":"publish","type":"post","link":"https:\/\/insider-gaming.com\/br\/bandain-namco-licenciar-ips\/","title":{"rendered":"Bandai Namco vai licenciar suas IPs"},"content":{"rendered":"\n<p>De surpresa, a Bandai Namco <a href=\"https:\/\/www.bandainamcoent.co.jp\/pdfs\/HP_20250228_1.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">anunciou<\/a> um grande programa de licenciamento de IPs. De acordo com a publisher, 27 de suas principais IPs estar\u00e3o dispon\u00edveis para o licenciamento. Curiosamente, eles declararam que existem 9 propriedades que s\u00e3o as que mais devem atrair pessoas: Pac-Man, Idolmaster, Taiko no Tatsujin, Tekken, Elden Ring, Tales of, Namco Legendary, Katamari and Denonbu.<\/p>\n\n\n\n<p>No comunicado, eles afirmaram o seguinte:<\/p>\n\n\n\n<p>&#8220;<em>N\u00f3s, da corpora\u00e7\u00e3o Bandai Namco Entertainment, desejamos utilizar as propriedades intelectuais que criamos atrav\u00e9s de jogos para fins de licenciamento, a fim de mostrar seu apelo em outras \u00e1reas, aprofundando ainda mais as conex\u00f5es que os f\u00e3s t\u00eam com elas.<\/em>&#8220;<\/p>\n\n\n\n<p>Ao que tudo indica, o licenciamento n\u00e3o ser\u00e1 destinado para criar novos jogos dessas IPs e sim outros formatos de m\u00eddia e produtos f\u00edsicos. V\u00e1rias empresas est\u00e3o apostando alto na estrat\u00e9gia de transm\u00eddia e a Bandai Namco parece estar com apetite para fazer o mesmo.<\/p>\n\n\n\n<p>Julgando pelo rol gigantesco de propriedades intelectuais, a iniciativa pode se mostrar proveitosa para a companhia. As possibilidades de filmes, s\u00e9ries e produtos s\u00e3o quase que infinitas. Resta saber quais empresas se mostrar\u00e3o interessadas em explorar as IPs da Bandai Namco em outros formatos de m\u00eddia.<\/p>\n\n\n\n<p><strong>O que voc\u00ea achou dessa estrat\u00e9gia da Bandai Namco em licenciar suas IPs? Conta pra gente nos coment\u00e1rios e\u00a0<a href=\"https:\/\/insider-gaming.com\/forum\/\" target=\"_blank\" rel=\"noreferrer noopener\">participe da discuss\u00e3o em nosso f\u00f3rum<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A empresa busca expandir seu alcance e receita atrav\u00e9s do licenciamento<\/p>\n","protected":false},"author":46,"featured_media":5743,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","ig_views":172,"event_dates":"","event_type":"","event_title":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[284],"class_list":["post-5742","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-bandai-namco"],"author_data":{"id":46,"name":"Ruan Almeida","avatar":"https:\/\/secure.gravatar.com\/avatar\/069854ebadcdf2725a1cc4465f2c704d?s=96&d=mm&r=g"},"category":{"primary":{"id":22,"label":"Not\u00edcias","slug":"news"},"others":[]},"thumbnail":{"full":"https:\/\/insider-gaming.com\/br\/wp-content\/uploads\/sites\/2\/2025\/03\/bandai-namco-licenciar-ips.jpg","large":"https:\/\/insider-gaming.com\/br\/wp-content\/uploads\/sites\/2\/2025\/03\/bandai-namco-licenciar-ips-1024x576.jpg","medium":"https:\/\/insider-gaming.com\/br\/wp-content\/uploads\/sites\/2\/2025\/03\/bandai-namco-licenciar-ips-300x169.jpg","medium_large":"https:\/\/insider-gaming.com\/br\/wp-content\/uploads\/sites\/2\/2025\/03\/bandai-namco-licenciar-ips-770x433.jpg","small":"https:\/\/insider-gaming.com\/br\/wp-content\/uploads\/sites\/2\/2025\/03\/bandai-namco-licenciar-ips-100x100.jpg"},"app_link":"https:\/\/insider-gaming.com\/br\/app\/post\/bandain-namco-licenciar-ips","jetpack_featured_media_url":"https:\/\/insider-gaming.com\/br\/wp-content\/uploads\/sites\/2\/2025\/03\/bandai-namco-licenciar-ips.jpg","jetpack_sharing_enabled":true,"engagement":{"views":172,"likes":0,"comments":0},"_links":{"self":[{"href":"https:\/\/insider-gaming.com\/br\/wp-json\/wp\/v2\/posts\/5742","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/insider-gaming.com\/br\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/insider-gaming.com\/br\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/insider-gaming.com\/br\/wp-json\/wp\/v2\/users\/46"}],"replies":[{"embeddable":true,"href":"https:\/\/insider-gaming.com\/br\/wp-json\/wp\/v2\/comments?post=5742"}],"version-history":[{"count":1,"href":"https:\/\/insider-gaming.com\/br\/wp-json\/wp\/v2\/posts\/5742\/revisions"}],"predecessor-version":[{"id":5744,"href":"https:\/\/insider-gaming.com\/br\/wp-json\/wp\/v2\/posts\/5742\/revisions\/5744"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/insider-gaming.com\/br\/wp-json\/wp\/v2\/media\/5743"}],"wp:attachment":[{"href":"https:\/\/insider-gaming.com\/br\/wp-json\/wp\/v2\/media?parent=5742"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/insider-gaming.com\/br\/wp-json\/wp\/v2\/categories?post=5742"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/insider-gaming.com\/br\/wp-json\/wp\/v2\/tags?post=5742"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}